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Outside Strategy Consultant for Automotive, Powersports, and Motorsports Brands

Get clarity first. Hire once you know what to fix. I give you an independent read on product, brand, and go-to-market so you can move fast without a lengthy hiring process or an agency retainer.

Why an Outside Perspective

  • Unbiased diagnosis that cuts through internal noise
  • Fresh positioning and a message that customers understand
  • Clear priorities so teams stop thrashing and start executing
  • Proof of what works before you scale spend or add headcount

When to Bring Me In

  • Growth has stalled or feels inconsistent
  • Messaging is not landing with buyers or sponsors
  • Sponsorship ROI is unclear and renewals feel risky
  • Launch plans feel heavy and slow to approve
  • Too many priorities and no simple plan to follow

How It Works: Fast and Low Friction

  1. Discovery Call: goals, constraints, and what success looks like.
  2. Clarity Sprint: focused review of product, positioning, sponsorships, and go to market. Roughly 10 to 15 days.
  3. Decision Checkpoint: simple findings, key bets, and a 90 day action plan.
  4. Optional Support: I advise as you execute or plug in specialists only where needed.

What You Get

  • A clear diagnosis of the real problem to solve
  • Sharper positioning and message that create pull
  • A practical 90 day plan with owners and milestones
  • A one page scorecard to track progress and ROI

Why Not Start With an Agency or a Long Hire

  • Speed: strategy in weeks, not months
  • Focus: no upsell pressure or retainer to feed
  • Fit: prove the plan before adding headcount
  • Clarity: know what to hire or buy only after the diagnosis
Book a Call
Quick chat. Clear next steps.
Client reviews

What Racers and Brands Are Saying

Real feedback from the motorsports community we’ve partnered with.
Working with SpeedMotive made launching K4 Kustoms smoother and more professional than I imagined. I’ll continue to work with them, and I absolutely recommend SpeedMotive to anyone serious about getting their brand off the ground. Keegan K.
SpeedMotive is a great tool in learning the knowledge it takes to build sponsorship opportunities in my racing program. Aj has helped me since day one when I hopped into racing and is a wealth of knowledge to talk about different ideas together. Having a professional sponsorship deck now will help me showcase my race program with new and existing partners. Michael M.
It was a great experience working with AJ on my project! Very happy and will be using him again. Casey C.
SpeedMotive has been a huge asset to our team. Having AJ build our partnership decks and being there to bounce ideas off of have really helped our program a ton. Matt G.
Common Questions

FAQ For Brand Owners

We offer end-to-end brand and marketing support for motorsports and automotive businesses. This includes everything from high-level strategy (branding and marketing plans) to implementation tasks. For example, we can help develop your brand identity, craft marketing strategies, build or improve your website, perform competitor and market research, and even guide new product development. We also work with a hub of trusted experts to cover specialized services outside our core expertise in brand development.

Our consulting is open to all kinds of motorsports and automotive brands. We customize our approach for each client’s brand. We work with emerging startups, local small businesses, and established companies in the industry. Whether you’re launching a new product, refining an existing brand, or scaling up to the next level, we can help cut through the noise and drive results. (If you’re not in motorsports, our principles still apply, but we specialize in this niche to bring you insider insight.)

It’s an intensive one-month consulting sprint designed to give you clarity and direction, fast. In roughly 30 days, we dive into your business to identify the key issues holding you back, then deliver an actionable plan. The process involves an initial discovery call, about 10–15 days of analysis (our “Clarity Sprint”), and a final strategy session where we present an action plan tailored to you. By the end, you’ll know exactly what to focus on for quick wins and long-term growth, with a clear roadmap in hand. It’s an ideal starter engagement if you’re looking for quick, strategic guidance.

SpeedMotive combines the experience of a founder, the focus of a strategist, and the flexibility of a consultant. Agencies tend to chase volume, and in-house hires often only cover one area. We focus on the big picture: sharpening your brand, aligning your marketing with growth goals, and building systems your team can actually run. When specialized work is needed, we tap into a hub of trusted experts to get it done.

Getting started is easy – the first step is to schedule a discovery call with us. This initial call is free and helps us understand your business and goals. It’s a quick chat, but you’ll come away with clear next steps. From there, we can recommend whether the 30-day clarity program or a custom consulting plan is the best path for you. It’s a genuine conversation, no strings attached — just a chance to explore if we can help.

Questions? Send us a message